Rank history
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ESTA Mobile — US Customs and Border Protection is performing strongly in the Travel category on the App Store, having recently achieved an all-time peak of #1 on July 28, 2026. Over the last 30 days it has maintained an average rank of #9 with a best of #1, indicating consistent top-tier visibility. Currently, its standout positions are in Cayman Islands (Top Free #4), Bermuda and Turks and Caicos Islands (both Top Free #5), and Iceland (Top Free #8, climbing +2). The trajectory is mixed — Iceland is gaining ground while Turks and Caicos (-4) and Bermuda (-3) are slipping slightly — but the app remains firmly established in the Top 15 across multiple niche markets.
Position heatmap
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Current rankings
| Country | Chart | Rank | 7d | Δ |
|---|---|---|---|---|
| Cayman Islands | Top Free | #4 | — | — |
| Bermuda | Top Free | #5 | — | — |
| Iceland | Top Free | #9 | — | — |
| Turks and Caicos Islands | Top Free | #11 | 36 | |
| Ireland | Top Free | #15 | — | — |
| Chile | Top Free | #17 | — | — |
| Chile | Top Free | #20 | — | |
| New Zealand | Top Free | #20 | 5 | |
| Australia | Top Free | #22 | 7 | |
| Israel | Top Free | #22 | — | — |
| Ireland | Top Free | #23 | — | |
| Japan | Top Free | #23 | 4 | |
| Israel | Top Free | #24 | — | |
| United Kingdom | Top Free | #24 | 6 | |
| Japan | Top Free | #27 | — | — |
| Iceland | Top Free | #28 | 3 | |
| Italy | Top Free | #28 | — | — |
| Luxembourg | Top Free | #30 | — | — |
| British Virgin Islands | Top Free | #34 | 16 | |
| Switzerland | Top Free | #34 | 9 | |
| Italy | Top Free | #37 | 4 | |
| Hungary | Top Free | #38 | 15 | |
| Spain | Top Free | #39 | 3 | |
| France | Top Free | #40 | — | — |
| Germany | Top Free | #40 | — | — |
| Hungary | Top Free | #40 | — | — |
| Venezuela | Top Free | #40 | 9 | |
| France | Top Free | #42 | 3 | |
| Germany | Top Free | #43 | 15 | |
| Malta | Top Free | #44 | — | — |
| Greece | Top Free | #45 | — | — |
| Belgium | Top Free | #46 | 2 | |
| Estonia | Top Free | #47 | — | — |
| Slovakia | Top Free | #47 | — | |
| Montserrat | Top Free | #48 | — | — |
| Austria | Top Free | #49 | 10 | |
| Estonia | Top Free | #49 | 25 | |
| South Korea | Top Free | #49 | — | — |
| Lithuania | Top Free | #49 | — | — |
| Greece | Top Free | #51 | 1 | |
| South Korea | Top Free | #51 | 4 | |
| Cayman Islands | Top Free | #52 | 1 | |
| Guatemala | Top Free | #52 | — | — |
| Singapore | Top Free | #52 | 2 | |
| El Salvador | Top Free | #53 | — | — |
| Montserrat | Top Free | #53 | 2 | |
| Portugal | Top Free | #53 | 1 | |
| Croatia | Top Free | #54 | — | — |
| Nicaragua | Top Free | #56 | — | |
| Finland | Top Free | #57 | — | — |
| British Virgin Islands | Top Free | #58 | — | — |
| Czech Republic | Top Free | #58 | — | — |
| Latvia | Top Free | #58 | — | — |
| Lithuania | Top Free | #58 | 1 | |
| Netherlands | Top Free | #58 | 1 | |
| Czech Republic | Top Free | #59 | 17 | |
| Denmark | Top Free | #59 | 18 | |
| Poland | Top Free | #59 | 6 | |
| Saint Vincent and the Grenadines | Top Free | #59 | 21 | |
| Trinidad and Tobago | Top Free | #61 | 1 | |
| Malta | Top Free | #62 | 14 | |
| Guatemala | Top Free | #63 | — | |
| Taiwan | Top Free | #64 | 1 | |
| Barbados | Top Free | #65 | — | |
| Guyana | Top Free | #66 | — | — |
| Luxembourg | Top Free | #67 | 33 | |
| Slovenia | Top Free | #67 | 11 | |
| Argentina | Top Free | #71 | 1 | |
| Panama | Top Free | #71 | 9 | |
| Dominican Republic | Top Free | #72 | — | — |
| Cape Verde | Top Free | #74 | 32 | |
| Finland | Top Free | #74 | 10 | |
| Mozambique | Top Free | #75 | — | |
| Sweden | Top Free | #75 | 4 | |
| Bermuda | Top Free | #76 | — | |
| Uruguay | Top Free | #78 | 35 | |
| Ecuador | Top Free | #80 | — | — |
| Vanuatu | Top Free | #80 | 10 | |
| Cape Verde | Top Free | #81 | — | — |
| Denmark | Top Free | #81 | — | — |
| Norway | Top Free | #81 | 12 | |
| Croatia | Top Free | #84 | 19 | |
| Brunei | Top Free | #88 | — | — |
| Dominican Republic | Top Free | #90 | 46 | |
| Costa Rica | Top Free | #92 | — | — |
| Gabon | Top Free | #98 | 19 | |
| Montenegro | Top Free | #100 | — | — |